AU  - FARESE,LOIS SCHNEIDER
AU  - KIMBRELL,GRADY
AU  - WOLOSZYK,CARL A.
TI  - GLENCOE MARKETING ESSENTIALS
SN  - 0078612578
U1  - 658.8/FAR 
PY  - 2006///
CY  - U.S.A.
PB  - MCGRAW-HILL COMPANIES, INC.
KW  - APPLIED SCIENCE
KW  - MARKETING
KW  - INTERNATIONAL MARKING
KW  - EXPLORT MANAGEMENT
KW  - CORPORATE MARKETING STRATAEGIES
KW  - ASSIGNMENTS, DISCUSSION QUESTIONS, CASES AND REFERENCES
ER  -