AU - ALBAUM,GERALD AU - STRANDSKOV,JESPER AU - DUERR,EDWIN AU - DOWD,LAURENCE TI - INTERNATIONAL MARKETING AND EXPORT MANAGEMENT SN - 0201624044 U1 - 658.8/ALB PY - 1994/// CY - ENGLAND PB - ADDISON-WESLEY PUBLISHING, LTD. KW - APPLIED SCIENCE KW - MARKETING KW - INTERNATIONAL MARKING KW - EXPLORT MANAGEMENT KW - CORPORATE MARKETING STRATAEGIES KW - ASSIGNMENTS, DISCUSSION QUESTIONS, CASES AND REFERENCES ER -